Senior CRM Manager

  • Location

    London, England

  • Sector:


  • Job type:


  • Salary:

    £55000 - £65000 per annum

  • Contact:

    Paul Culmer

  • Contact email:

  • Job ref:


  • Published:

    3 months ago

  • Expiry date:


  • Startdate:


  • Consultant:


Join this leading online retailer accelerating to a Digital First Retailer with Digital and Marketing teams focused on a successful transition to a digital first approach.

They are looking for a CRM Manager to join the analytics team you will need to have:

Demonstrable CRM management experience with a track record of successfully developing and executing CRM multi-channel strategies within Retail.
Proven ability to develop CRM goals and objectives, substantial applied knowledge of campaign management, database and email marketing and applied knowledge of incentives in CRM for loyalty or retention programmes.

Experience of working with a single customer view desirable

Demonstrable understanding of HTML (ability to understand where changes need to be made), a good working knowledge of Jinja code.
Advanced Excel skills

Strong analytical skills with demonstrable experience of drawing insights from large data sets to inform strategy
Experience of devising and implementing a successful CRM strategy
Demonstrable and substantial knowledge of data targeting segmentation and analysis
Proven ability to lead and develop a small engaged team
Demonstrable project management skills