My client, a leading digital consultancy are looking for an PPC Analyst to join them for 6 months from the start of April. The rate is £200-£300 D.O.E
Reporting into a PPC Strategist who will set the overall strategy this you will need to able to implement this in the Indian market. You will need to be able to conduct keyword research (in English) but applying knowledge of the local market conditions to ensure you are targeting the right search terms. Experience of the luxury and/or jewellery category will be very useful too. Knowledge of at least one Indian language so that you can build relationships with local client teams, but they will be working in English most of the time. Most importantly is the knowledge of working on campaigns within the Indian market.
You will be involved in PPC account structure creation. Keyword research and analysis. Ad copy writing. Audience analysis and overlaying data layers on our PPC campaigns to make them more effective.
*2 year minimum PPC experience of running and managing PPC campaigns to agreed KPIs and targets
*Google AdWords qualified
*Optimization and budget management experience
*Indian market / culture knowledge
*Fluent in English and ideally one Indian language
*Professional, well presented
*Experience of luxury and/or jewellery category highly advantageous