Paid Social Manager

  • Location

    London, England

  • Sector:

    Marketing

  • Job type:

    Permanent

  • Salary:

    £40000 - £55000 per annum

  • Contact:

    Dominic Watkins

  • Contact email:

    dominic.watkins@xcede.co.uk

  • Job ref:

    HQ00031119_1595499723

Paid Social Manager

Retail - Permanent

£40,000 - £55,000 + Benefits

Remote, travel once every few weeks

Xcede is working with a huge name in the UK retail space as they continue to grow their performance marketing and online team. This role joins as a brand new position, moving paid social out of the brand team and into a team of 7 in performance, it's goal is to define and deliver the paid social roadmap with a sole purpose of driving ROI and ROAS.

The role will have access to and utilise the brands analytics, insight, finance and wider performance team to deliver a data-driven, performance driving strategy with a high degree of technical capability. With support from an agency the right candidate will have the opportunity to help build a customer LTV and will play a hand in scaling automation, attribution and growth.

Requirements:
*Own and deliver the Paid Social roadmap
*Combine analytics and testing cases to gain approval for new social channels to drive innovation
*Work collaboratively to create measurement frameworks to understand the true impact of all existing and new activity
*Prove the channels profitability by incorporating testing, efficiency, technology and innovation
*Collaborate with in-house design and content function to align brand
*Work with media agency to for innovation and execution purposes, staying at the forefront of technology and technique
*Develop optimisation roadmap drive efficiency gains, focused on the tech-side of automation; using data to make better decisions (audiences, bidding, feeds, etc.).
*A key figure in the Performance Marketing team, working collaboratively with peers to drive team performance forward

Requirements:
*Strong commercial acumen, leadership and multi-level stakeholder management ability
*Highly numerate, effective and analytical
*Strong understanding and experience running campaigns on all Paid Social channels
*Proven track record of driving ROI and performance focused social campaigns
*Expert user of Facebook Ad Manager and GA360
*A retail or eCommerce background is preferred

Please apply now or contact Dom Watkins for more info

Dominic.watkins@xcede.co.uk | 07807 219 113