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Marketing Analytics Manager

Job Description

Lead Marketing Analyst
London or Fully Remote
£75k - £90k + 15% bonus

Xcede are delighted to announce that they are partnering with a leading online booking business in the UK.

You will help the Global Marketing team measure the impact of all marketing efforts, both B2C and B2B; use data to build the business cases for scaled Marketing programs

They are looking for someone who is excited to bring analytic rigor to a full funnel marketing team for a two-sided marketplace. You love finding insights in data, working collaboratively across a global organisation, and building test-and-learn capabilities on Marketing teams.

You will own their Marketing Analytics infrastructure, partnering with data engineering to build data pipelines, tracking and attribution.

Strong SQL skills; experience with BI tools (microstrategy), statistical modelling tools (Python, R), and advanced Excel or Google Sheet functions
Familiarity with Marketing funnel reporting and industry KPIs across both B2C and B2B Marketing; multi-channel attribution methodologies; and LTV modelling

If you are interested in this or other Marketing Analytics/Science opportunities please contact Daniel Wexler on or +447590571638.