Go-To-Market Manager

  • Location

    London, England

  • Sector:

    Marketing

  • Job type:

    Contract

  • Salary:

    Up to £850 per day

  • Contact:

    Nathan Abery

  • Contact email:

    nathan.abery@xcede.co.uk

  • Job ref:

    HQ00028150_1559030151

  • Duration:

    6 Months

Role: Go-To-Market Manager
Rate: £850 Per Day
Location: London
Contract: 6 Months

Working with a very well-known technology company (internet of things) based in the city, we're looking for a Propositions Go-To-Market Manager to help drive the business forward across multiple territories.

You'll be responsible for developing an overall market strategy for propositions, in close collaboration with their marketing and commercial function.

Ideally we're looking for someone who's worked more in Consumer Electronics who has taken products and services to market through Direct (eCommerce) and retail channels.

Work Experience
*At least 3 years' of relevant experience in a product or propositions marketing role.
*Ideally experience working in a field such as consumer electronics, software, entertainment, lifestyle industries - especially those with a strong subscription based model, or telecoms.
*Ideally knowledge of working in Lean start-up or similar, and familiarity with an agile and lean development environment.

Responsibilities
*Develop overall go to market strategy for propositions across territories, in collaboration with the marketing function, commercial teams and the propositions leads for each proposition.
*Develop messaging that clearly articulates the benefits and excites customers about propositions.
*Develop & test potential positioning and messaging with customers in market and create an approach that allows my client to stand out and be competitive in market.
*Lead on go to market strategy and messaging for joint propositions with existing and potential partners.
*Support delivery of propositions, working closely with commercial team, global proposition leads, marketing, customer function, webshop, project management function, product and UX teams, CRM, customer operations and legal.

If you're interested in this position, please reply with an updated cv.