Up to £38000.00 per annum
3 months ago
Tech - Permanent
£38K + bonus + benefits
The client are one of the most successful tech companies in Europe and last year were ranked in the UK's top 100 most value companies in 2018, they have grown to become one of the market leaders in their space on a global level and continue to develop, influence and innovate the way they reach their customers through their platform.
This Global PPC Specialist will focus on working across one of the businesses largest markets, Canada, with scope across UK and Australia. The role will require someone who can work autonomously and is responsible for executing and developing the PPC strategy for their 3 largest markets in-house. The role will work in a large in-house team of performance marketing professionals and is responsible for analysis of campaign performance, identifying opportunities for optimisation and the execution of a complex bid strategy across Google, SA360, Bing and AppStore.
*Work collaboratively with the Global PPC Manager and wider Performance Marketing team to integrate the Canadian PPC channel in into the wider global performance strategy including Paid Social, Display, Affiliates and SEO.
*Development and execution of the Canadian PPC Strategy through Google Ad's, SA360, Bing and AppStore
*Deliver market growth based on customer acquisition in-line with KPI's and core metrics
*Continual development of PPC accounts including new optimisation techniques and platform updates
*In-depth performance analysis based on campaign performance to provide actionable insight
*Working collaboratively with Global PPC team to ensure adherence to PPC best practice
*Previous experience working with large and complex PPC campaigns
*Expert user of the Google Ad's, SA360 and Bing platform
*High level numerical ability with daily use of Excel, Google Analytics and other tracking tools
*Ability to demonstrate how to deliver high performing paid search campaigns
*Solid technical ability with optimsiation - audience analysis, bidding and attribution modelling
*Strong interpersonal skills
*French is a bonus
If this sounds like an interesting role, please apply now or contact Dominic Watkins @ Xcede for more information.
firstname.lastname@example.org | 0203 301 9919